Strategy Alignment

Well-conceived and executed with experience

A well-conceived and executed strategy multiplies your chances of re-energising your business, outpacing competition and creating difference. Our innovation experts identify and map problems in every dimension, then conceive viable and feasible ways to solve them whilst creating stakeholder value. This is the mindset you need for successful business strategy, particularly if the business has stalled or needs to move at a faster pace. As your partners, this is the mindset we’ll bring to your strategy.

The steps to defining your North Star and charting your course

1. Envision the ideal future

A strategy is a well-thought-out route to a destination, so first we must align to a vision. We will work with you to name your North Star — an ambitious vision for your future.

2. Determine your capability

Reaching your ideal future will require a capacity for innovation and client-centricity, so we’ll determine your capabilities together. What are they now, and what will they need to be to follow your North Star?

3. Co-design your strategy

You need to bring your people together to concentrate your business insights on the achievements that will be critical to reaching your North Star. We’ll facilitate those conversations for effective resolutions.

4. Build the strategic roadmap

Together, we’ll build your strategic roadmap. A roadmap will hold your leaders to a shared path while they make the decisions necessary to carry you towards your destination.

5. Develop the business case

New services and products must have a solid business case. How will they be delivered? What business value will they create? We’ll document the assumptions we’ve made together, turn hypotheses into numbers and lay out the leaps of logic that support our conclusions.

Accelerate in the right direction

You want to create the context in which innovation can succeed in your business. We can help you decide whether to prioritise an innovation, growth, business or service strategy — or whether you need elements of each. Measuring the right service level for you always depends on your individual circumstances. Working with WAVE, your organisation will have an articulated direction, a map and the initiatives to disrupt, defend against disruption or restart the engine of your business.


The benefits of having an innovation strategy designer on your team

Innovation is an important driver of business growth and success. Partnering with an innovation expert can bring a fresh perspective and new ideas to the table, and can help organisations identify and capitalise on opportunities for growth and improvement. In addition, a well-skilled innovation expert can also help to develop the systems, processes, and culture needed to support innovation. This may include identifying and addressing any bottlenecks or roadblocks to innovation, and establishing clear goals and metrics for measuring progress.

By working with an experienced innovation expert, you can better understand the market and your customer needs, and develop strategies that align with your business goals. This can lead to the development of new products, services, and business models that drive growth and competitiveness. Overall, partnering with an innovation expert can help organisations stay ahead of the curve and stay relevant in a rapidly changing business environment.


Start with a small leap into Strategy

Want to get started on a strategy project, but not ready to take on a larger scale investment just yet?

Our Small Leap Services have been designed to work around your needs and investment criteria. They help to start laying the groundwork so you can start moving forwards.

Our Strategy Small Leap Services include:

  • Complete the WAVE Assess tool and book a debrief with an Innovation expert to discuss your organisation’s innovation maturity.

  • Enquire about a half or full day with workshop with our strategists to align on your future vision and create a prioritised roadmap of initiatives.

Get in touch

Grow your business with our strategy alignment services